Healthy? McDonald's Doublespeak

McDonald's new Fruitizz - a Happy Meal option? Doesn't that look like fun?

Oh, fun, fun! 12 spoonfuls of sugar makes the “healthy” drink go down! Starting to sound like doublespeak* to me, eh?

Fast-food chain McDonald’s has announced it plans to launch a fizzy fruit drink for children, Fruitizz.

In an effort to improve its unhealthy image McDonald’s announced “We are thrilled to be unveiling Fruitizz, a refreshing fizzy fruit juice drink that will help parents give children one of their five-a-day.”

So much “healthwashing” to me! (Is that really a word? You get the point!)

So this drink is supposed to give children one of their “five-a-day” fruit and vegetable servings? Yup! And as Mary Poppins used to sing, “a spoonful of sugar helps the medicine go down…”

Now, I never thought of fruit as medicine, but McDonald’s sure must. Each glass contains 49 grams of sugar per glass; that’s nearly to 12 spoonsful (spoonfuls?) of sugar.

How about a nice naturally sweet, crisp apple and a little plain milk instead? Hold the BGH…

Read more here and here.

*Doublespeak is language that deliberately disguises, distorts, or reverses the meaning of words.

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