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Overwhelmed by bread options at the grocery store? How about lettuce? You’re bound to find 10 different options just for romaine lettuce, and more for bread, water, cheese, broccoli — everything! Do you simply guess which product to buy? 
The Environmental Working Group reviewed 84 popular brands of breakfast cereal and found that Kellogg’s Honey Smacks, nearly 56% sugar by weight, is the worst breakfast cereal for children to eat. A one-cup serving of the brand packs more sugar than a Hostess Twinkie! 
Looks like we’re doomed! And we just thought it was a lack of willpower… According to a study done at Cornell University, powerful environmental forces are bending us to their will! 
It would seem there is no bigger name in the food world today than “artisan.” Take a walk down any food aisle in the grocery store and you encounter it virtually everywhere: there it is on packaged goods in produce, snacks, frozen food and even the beverage section. These days, the word – which used to mean hand-crafted – is showing up on just about anything edible. 
Bruce Bradley, a former food marketer at companies like General Mills, Pillsbury, and Nabisco, comes across as a sane, level-headed man who has been bamboozled by the industry in which he worked for more than 15 years. Bradley writes like a new convert; he’s seen the truth and he’s mad as hell about what’s been going on. |
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